Effective Date: November 3, 2026
Last Updated: November 3, 2026

This Website Privacy Policy explains how Benson Dental Care (“we,” “us,” “our,” or “the Practice”) collects, uses, discloses, and protects information when you visit https://www.bensondental.com/ (the “Site”) or interact with us online, including through our appointment scheduling and contact tools.

This policy applies to information collected through our website. It does not replace our HIPAA Notice of Privacy Practices, which governs how Protected Health Information (PHI) is used and disclosed in connection with the dental care we provide.

1. Information We Collect

A. Information You Provide Directly

When you interact with our website, we may collect information that you voluntarily provide, including:

• Contact and scheduling information: Your name, phone number, email address, mailing address, preferred appointment times, and other details submitted when requesting an appointment or contacting our office.

• Payment information: Information submitted through any online payment services we make available. Payment transactions may be processed by third-party payment providers.

• Communications: Questions, comments, feedback, or other information you choose to share with us through website forms or other online communication channels.

Please avoid submitting sensitive medical or dental information through general website contact forms. Information collected as part of your dental treatment is handled in accordance with applicable healthcare privacy laws and our HIPAA Notice of Privacy Practices.

B. Information Collected Automatically

When you visit our website, certain information may be collected automatically through cookies, analytics tools, and similar technologies, including:

• Cookies: Small files stored on your device that help improve website functionality, remember preferences, and understand how visitors interact with our content.

• Analytics and tracking technologies: Tools that may help us measure website traffic, understand visitor behavior, and evaluate the effectiveness of our online communications.

• Device and usage information: IP address, browser type, operating system, device information, referring websites, pages visited, and the date and time of your visit.

2. How We Use Information

Benson Dental Care may use information collected through the Site to:

• Respond to inquiries, appointment requests, and communications.

• Assist with scheduling and managing dental appointments.

• Operate, maintain, secure, and improve our website.

• Understand website usage and enhance the visitor experience.

• Communicate information about requested services and appointments.

• Send promotional communications when permitted by applicable law and, where required, with your consent.

• Protect against fraudulent activity, unauthorized access, and security threats.

• Comply with applicable legal and regulatory obligations.

Information submitted through general website forms is not used as a substitute for the clinical information collected and maintained as part of your dental record.

3. Cookies and Tracking Choices

Our website may use cookies and similar technologies to support essential functionality, improve performance, and understand how visitors use the Site.

You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality or availability of some website features.

Where required by applicable law, we will provide appropriate choices regarding non-essential cookies and tracking technologies, including any applicable rights to opt out of certain advertising-related data uses.

4. How Information Is Shared

Benson Dental Care does not sell personal information collected through its website.

We may disclose information to third parties in the following circumstances:

• Service providers: Companies that assist with website hosting, appointment scheduling, payment processing, communication services, analytics, and technical support.

• Professional advisors: Legal, accounting, or other professional representatives when reasonably necessary.

• Legal requirements: Government agencies, regulatory authorities, or other parties when disclosure is required by applicable law, legal process, or a valid government request.

• Business transfers: A successor organization in connection with a merger, acquisition, restructuring, or transfer of practice assets, subject to applicable privacy requirements.

• Safety and security: When reasonably necessary to protect the rights, property, safety, or security of Benson Dental Care, our patients, or others.

We expect service providers handling personal information on our behalf to use appropriate safeguards and process information only for authorized purposes.

5. Data Security

We take reasonable administrative, technical, and physical measures designed to protect personal information collected through our website from unauthorized access, disclosure, alteration, loss, or misuse.

These measures may include access controls, secure communication technologies, and appropriate procedures for handling personal information.

However, no website, electronic transmission, or data storage system can be guaranteed to be completely secure. While we work to protect your information, we cannot guarantee absolute security.

6. Data Retention

We retain personal information collected through the website only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including responding to inquiries, managing communications, maintaining appropriate records, and complying with legal obligations.

Retention periods may vary depending on the type of information, the purpose for which it was collected, and applicable legal requirements.

When information is no longer needed, we take reasonable steps to securely delete, anonymize, or otherwise dispose of it, as appropriate.

7. Your Privacy Choices and Rights

Depending on applicable law and your state of residence, you may have certain rights regarding your personal information, including the ability to:

• Request access to personal information we maintain about you.

• Request correction of inaccurate or incomplete information.

• Request deletion of certain personal information, subject to applicable exceptions.

• Opt out of certain marketing communications.

• Exercise applicable rights regarding the use of personal information for targeted advertising.

To submit a privacy-related request, please contact Benson Dental Care using the information provided in Section 10.

We may need to verify your identity before processing certain requests. We will respond in accordance with applicable law.

Requests involving Protected Health Information maintained as part of your dental record are governed by our HIPAA Notice of Privacy Practices and applicable healthcare privacy regulations.

8. Children’s Privacy

Our website is intended primarily for adults seeking dental services for themselves or their family members.

We do not knowingly collect personal information directly from children under the age of 13 without appropriate parental consent.

If you believe a child under 13 has submitted personal information through our website without appropriate authorization, please contact us so that we can review the situation and take appropriate action.

9. Third-Party Websites and Services

Our website may contain links to third-party websites and services, including appointment scheduling platforms, payment providers, social media websites, and mapping services.

These external websites operate independently and may have their own privacy policies and data collection practices.

Benson Dental Care is not responsible for the privacy practices, security, or content of third-party websites. We encourage visitors to review the privacy policies of external services before providing personal information.

10. Contact Us

If you have questions about this Website Privacy Policy, how your information is handled, or wish to exercise an applicable privacy right, please contact us:

Benson Dental Care

1005 17th St
Vero Beach, FL 32960

Phone: (772) 778-1446

Website: https://www.bensondental.com/

Our team will be happy to assist you with privacy-related questions and direct your inquiry to the appropriate person when necessary.

11. Changes to This Privacy Policy

Benson Dental Care may update this Website Privacy Policy periodically to reflect changes in our website practices, technology, business operations, or applicable legal requirements.

When updates are made, the “Last Updated” date at the beginning of this policy will be revised.

We encourage visitors to review this page periodically to stay informed about how we collect, use, and protect personal information.